The Increasing Popularity of Stand Up Pouches
Stand up pouches have gained popularity as a practical packaging option for a variety of items in the food, beverage, pet, eletronics, agriculture and personal care industries. These pouches offer a strong and long-lasting packing option since they are constructed from many layers of barrier materials and plastic films. Fundamentally, stand up pouches are made to stand upright on shelves, which makes them the perfect packaging option for products that need to have a prominent visual presence in stores. Additionally, the upright orientation makes it simpler to store and move goods in these pouches.With their flexible structure, stand up pouches can also be designed to include resealable closures, spouts, or handles, further enhancing their convenience and user-friendly properties.
Common combinations of these materials include:
- PET/AL/PE:
This combination offers a strong barrier against light, moisture, and oxygen, making it suitable for food, drinks, and pharmaceutical packaging.
- PET/NY/PE:
This combination is often used for liquid packaging due to its high strength and puncture resistance.
- PET/MET-PET/PE:
This combination offers a good barrier against light and is often used for packaging snack foods.
- Kraft Paper/AL/PE:
This combination offers a natural and eco-friendly look from the outside while providing a good barrier from the inside. It is often used for food and coffee packaging.
In addition to plastic films, barrier materials like aluminum foil and metalized films are also incorporated to enhance the barrier properties of the pouches. These materials provide added protection to the products from external factors that could compromise their quality.In addition to traditional printing methods, advancements in printing technology now allow for more innovative design options such as holographic, metallic, and matte finishes, as well as tactile and interactive elements.
Customization Options for Stand Up Pouches
One of the major benefits of stand up pouches is their customization options. They can be designed in various sizes, shapes, and can feature different printing options that help promote a company’s brand identity. Furthermore, the flexibility of stand up pouches enables the incorporation of edge-cutting features like transparent windows, zip locks, tear notches, hang holes, and more. These features can significantly improve product visibility and consumer convenience, which in turn fosters a greater commitment to a brand and increases sales.
Adding Protective Qualities to Pouches :
- Light Sensitivity:
Certain foods and pharmaceuticals deteriorate when exposed to light. In such cases, barrier materials like aluminum foil or metallized sheets can provide needed protection.
- Moisture Sensitivity:
Products that require a strong moisture barrier, such as dry meals and powders, could benefit from moisture-resistant polymers like Polyethylene (PE) or Polypropylene (PP).
- Oxygen Sensitivity:
Food and other items can be spoiled by exposure to oxygen. Using barrier materials like EVOH or aluminum foil can prevent this. Chemical Resistance: Products that might react with certain materials require chemically resistant packaging to prevent changes in taste, smell, or deterioration.
- Durability Needs:
For products that need to be shipped over long distances, durable and puncture-resistant materials like Nylon (Biaxially Oriented Polyamide – BOPA) are advisable.
- Marketing Considerations:
The choice of material can impact the appearance of the package. For example, paper stand-up pouches offer a natural and eco-friendly aesthetic.
- Sustainability Goals: Brands committed to sustainability might opt for biodegradable or recyclable materials for their stand up pouches.
In conclusion, the selection of barrier material for stand-up pouches is not just about protective needs—it also takes into account marketing considerations, brand values, and the entire product lifecycle.
Boosting Brand Identity with Custom Stand Up Pouches
Stand up pouches offer many customization options that help companies promote their brand identities and boost sales. Size, shape and printing options can all help create the ideal design.